Werbach does Wal-Mart?

Kudos to both Adam Werbach and Hunter Lovins & Paul Shelton for their recent actions in working with Wal-Mart.

Werbach for not backing down to the corporate evil empire with his recommendations for green power, carbon offsets and zero waste policies. Can you imagine a day when there will be no dumpsters or landfill waste for Wal-Mart? I can. (I was not able to find accurate figures on the amount of landfill waste Wal-Mart is currently responsible for generating...)
Note: organicARCHITECT sponsored Werbach for his landmark Death of Environmentalism speech at The Commonwealth Club in December 2004.

Lovins & Sheldon for initially rejecting Wal-Mart in the first place because they "didn't believe the corporation was serious. Their whole business model is basically parasitic." Can you blame them?
Note: Lovins and Sheldon also run the wonderful Presidio Green MBA School of Business.

After several lame, half-hearted attempts to green up their image, Wal-Mart does not have a great record. I will admit, though, that these recent activities do seem more focused and serious. Wal-Mart has become the largest purchaser of organic cotton in the world. Wal-Mart has become the biggest vendor of organic milk, in a market where demand is already 20 percent higher than supply.

But can anything done with the scale they are doing things be good in the end?

"The worst treason is to do the right thing for the wrong reason..."
- t.s. eliot

Read the story in the San Francisco Bay Guardian